*Figure includes all enquiry types (visitors, email, phone, website hits and live chats).
The in-depth regional knowledge possessed by our team is the primary reason why the Swan Valley Visitor Centre’s services are highly sought after. Seven days per week, 361 days per year, our team of local experts welcomes the region’s visitors, works with them to build personalised itineraries and provides expert advice to enhance and extend their time in the region.
We provide a referral service for accommodation, tours and masterclasses, manage and promote the Swan Valley’s extensive annual events calendar, sell Swan Valley gift cards and, in addition, work hard to ensure your business information, shared across all of our printed and digital channels, is correct, up-to-date and optimised to drive maximum visitation to your business.
By working together we aim to create memorable visitor experiences. Experiences people will return for and those they will take with them and share with friends and family.
Together with your business we aim to create “raving fans” of the Swan Valley.
We look forward to working with you!
If you already know what partnership level you are purchasing, please use the links below. Alternatively, the benefits of each partnership are listed in the table further down this page.
Gold partnership level - $500
Silver partnership level - $250
Bronze partnership level - $99
Swan Valley Visitor Centre Tourism Business Partnership Benefits1 July, 2025 - 30 June, 2026Full Swan Valley Partnership Terms |
BRONZE $99 |
SILVER $250 |
GOLD $500 |
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| Purchase partnership |
Purchase partnership |
Purchase partnership |
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| Online Benefits | Business listing on swanvalley.com.au website | Available to all tourism businesses located within the boundary of the Swan Valley or Guildford | |||
| Business listing given preference on swanvalley.com.au and featured on Homepage carousel | ✔️ | ✔️ | |||
| Events listing(s) on swanvalley.com.au website's calendar of events | ✔️ | ✔️ | ✔️ | ||
| Image gallery and embedded video applied to business listings on swanvalley.com.au | ✔️ | ✔️ | |||
| Online reservations button applied to business listing on swanvalley.com.au | ✔️ | ✔️ | |||
| Online shop button applied to business listings on swanvalley.com.au | ✔️ | ||||
| Any business "Tours" applied to business listings on swanvalley.com.au | ✔️ | ✔️ | ✔️ | ||
| An opportunity to meet with the Swan Valley Visitor Centre Online Content Officer at your business to optimise your website listing on swanvalley.com.au | ✔️ | ||||
| An opportunity for your social content to be shared on the Swan Valley's Facebook and Instagram social media accounts | ✔️ | ✔️ | ✔️ | ||
| An opportunity provided to receive an introductory social media post (new business only) | ✔️ | ✔️ | |||
| Quarterly website report on the traffic to your business listing on swanvalley.com.au | ✔️ | ||||
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Other Benefits |
Business referral | ✔️ | ✔️ | ✔️ | |
| Familiarisation visit (by Swan Valley Visitor Centre Staff) | ✔️ | ✔️ | ✔️ | ||
| Invitation(s) to attend Swan Valley Tourism Familiarisation Program | ✔️ | ✔️ | ✔️ | ||
| Invitation(s) to networking function(s) at the Swan Valley Visitor Centre | ✔️ | ✔️ | ✔️ | ||
| DL brochure display at the Visitor Centre | ✔️ | ✔️ | ✔️ | ||
| Oversized brochure display at the Visitor Centre | ✔️ | ✔️ | |||
| Display of any business related events and promotional posters/brochures at the Visitor Centre | ✔️ | ✔️ | ✔️ | ||
| Digital screen advertising (two screens) | ✔️ | ||||
| Industry Insights, updates and opportunities via eNewsletter | ✔️ | ✔️ | ✔️ | ||
| Invitations to training opportunities |
Available to all City of Swan Businesses
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| Business development opportunities | |||||
| Subscription to the Swan Biz newsletter | |||||
| Preferential consideration given for relevant industry/media familiarisations | ✔️ | ✔️ | ✔️ | ||
| Purchase partnership | Purchase partnership | Purchase partnership | |||
BEYOND SWAN VALLEY |
EVENT ONLY |
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| Contact the team to enquire | Purchase partnership |
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Online Benefits |
Events listing(s) on the swanvalley.com.au calendar of events | ✔️ | |
Other Benefits |
DL brochure display at the Visitor Centre | ✔️ | ✔️ |
| Display of any business related events and promotional posters/brochures at the Visitor Centre | ✔️ | ✔️ | |
| Industry Insights, updates and opportunities via eNewsletter | ✔️ | ✔️ | |
| Invitations to training opportunities | Available to all City of Swan Businesses Delivered by Business and Tourism Services |
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| Business development opportunities | |||
| Subscription to the Swan Biz newsletter | |||
| Preferential consideration given for relevant industry/media familiarisations | ✔️ | ✔️ | |
| Contact the team to enquire |
Purchase partnership |
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Tourism Pulse is a short, practical monthly update keeping Swan Valley tourism operators in the loop. Get key updates from the Visitor Centre, City of Swan economic and marketing teams, and industry partners—plus business, marketing, training and networking opportunities, all in one place.
Start your Swan Valley adventure at Australia’s Most Awarded Visitor Centre! Open seven days a week, our friendly team provides expert advice, personalised itineraries, and insider tips to help you discover the best wineries, gourmet delights, and hidden gems. Visit us first to make your trip unforgettable!
- Sale of digital Gift Cards
- Provision of front counter visitor servicing 361 days per year
- Provision of accessible tourism information 24 hours per day, seven days per week
- Management of www.swanvalley.com.au
- Auditing the condition of tourism trail infrastructure
- Online reputation management (Trip Advisor, Google reviews etc)
- Distribution of the Swan Valley’s key collateral from Swan Valley Visitor Centre (visitor guide and maps)
- Management of West Swan Road Information Bay
“Thank you so much for all the help I have received. The two ladies I have spoken to have been awesome and so helpful. I requested maps and brochures and received a lovely package yesterday."
“The visitor centre proudly represents decades of knowledge about the Swan Valley, which our team of local experts draw on to improve the experience of our visitors. Research has proven that those who connect with the centre are more likely to visit again and recommend the region to their friends and family.”
"Thanks to you we have our accommodation sorted and are looking forward to coming to the Swan Valley and using the information you have provided. Thank you once again your service has been amazing and very helpful.”
”Our incredible region is lucky to have the Swan Valley Visitor Centre. Extraordinary support from an amazing team! My business wouldn’t be where it is today without the dedication and support of our Visitor Centre."
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